Welcome.
Since 1999, I’ve navigated the ever-changing tech landscape, mastering digital design and marketing strategies to help businesses thrive. Let’s discuss how my expertise can fuel your success.
Services.
TARGETED PROMOTION
Digital Advertising
I can help you get your product or service in front of an exact audience.
My Day-to-Day
I personally manage over $100,000 in national and international digital advertising budgets for platforms including X (formerly Twitter), Meta (Facebook and Instagram), Rumble, LinkedIn, YouTube, TikTok, and Google Ads.
Continued Learning
Digital advertising platforms are complex and ever-evolving; I continually learn more about them to advance my skills.
LEAD PIPELINE AUTOMATION AND DATA MANAGEMENT
Salesforce
I can help you streamline and automate your digital lead acquisition and clean data management.
My Day-to-Day
Root administrator for Salesforce Enterprise Edition, primarily Sales Cloud. I manage ten users and routinely build and customize Lead, Contact, and Account data and flows. My expertise includes creating custom data objects (information fields), advanced reports, and dashboards for micro-detailed pipeline data and analytics.
Continued Education
Salesforce is a powerful software system; I continually learn about its features and functions to further advance my skills.
MODERN WEBSITE SOLUTIONS
WordPress
I can help you streamline and automate your digital lead acquisition and clean data management.
My Day-to-Day
I manage and administer over 15 privately owned WordPress business websites. With vast experience building over 100 websites using WordPress, testing countless plugins and themes, I’ve established efficient systems for creating stable, secure, and productive sites. These systems leverage APIs, automate lead-to-pipeline processes, integrate AI, and utilize DRY (Don’t Repeat Yourself) techniques. My approach combines proven methods, logical thinking, and technology application, all while keeping costs in mind.
Continued Education
WordPress is a robust and highly customizable platform for building websites. I continue to explore how to utilize it to its full potential for creating engaging e-commerce sites.
Digital DESIGN TOOLS
Adobe
I can help you streamline and automate your digital lead acquisition and clean data management.
My Day-to-Day
I’ve used Adobe products since their Macromedia days in the early 2000s, and I currently maintain subscriptions and licenses for their full suite. At the time of this writing, my daily workflow heavily involves Premier Pro, Photoshop, Lightroom, Adobe Acrobat, and Adobe Express, along with their extensive image and asset libraries.
Continued Education
Adobe offers a suite of applications with powerful, time-saving features for streamlined production workflows and creative marketing assets. I continually study, learn, and apply their new features to enhance my work.
Contact.
About.
Jason Wydro
Living in the Pacific Northwest with my wife, two kids, and our energetic black lab, Clarabelle, I’m fortunate to blend my passion for digital strategy with a fulfilling family life. With over 20 years in the field, I’ve gained hands-on expertise in crafting effective campaigns and streamlining digital processes. This dedication to service was reinforced during the aftermath of September 11th, 2001, when I was called upon by the New York City Mayor’s office to assist in search, recovery, and aid efforts.
My diverse experience includes working with some of the largest Inc. 500 marketing companies (like PostcardMania, Inc.) and helping nationally and internationally recognized brands expand and gain further recognition, including major corporations like Starbucks, NORPAC Foods, Inc, celebrity figures like UFC Champion Randy Couture, and others. I’ve also had the privilege of serving clients like the FLCCC, as a senior website administrator during COVID-19.
Beyond traditional marketing, I’ve developed specialized expertise. This includes creating patented gold mining software and successfully building and managing Amazon and eBay stores. My unique approach to understanding market dynamics led to authoring “The Basic Book of Marketing.”
I presently manage over $100,000 annually in global digital advertising spend, always learning and adapting to the changing landscape. I’m also a Salesforce administrator, customizing lead flows and generating insightful reports to help teams make data-driven decisions. My WordPress skills run deep, having developed over 100 websites with a focus on security, performance, and user experience.
I value giving back to the community, whether it’s volunteering at local events like the Lindberg Challenge Air Show, where I supported STEM education for kids, or through mentoring programs. My love of learning extends to personal development courses, always seeking to refine my skills and mindset.
On my downtime, I indulge my creative side through various hobbies such as exploring the Northwest’s rich coffee scene, reviewing Amazon products, and creating WordPress and marketing videos. You might also find me spending quality time with my family, casting a line in local rivers with Clarabelle, or simply enjoying the natural beauty of the region.
I believe in the power of well-rounded content, offering copywriting, graphic design, and video editing skills. I’m always exploring new tools, including AI like ChatGPT, to enhance the creative process. I meticulously track advertising performance to ensure a clear understanding of ROI.
Now, I’m eager to leverage my experience and collaborative mindset to build long-term partnerships, contributing to the success of values-aligned organizations. Contact me to discuss how I can be a strategic asset to your team!