Dr. G. Kristian Hansen is a board-certified orthodontist serving Bozeman and the greater Gallatin Valley, treating children, teens, and adults with braces, clear aligners, and bite correction. The site needed to feel personal and reassuring, communicate genuine clinical credibility, and remove every bit of friction from requesting an appointment.
01
The Challenge
Choosing an orthodontist is a personal, high-trust decision — often made by parents. The site had to balance warmth and professionalism: credible enough to earn trust, friendly enough to feel genuinely welcoming.
02
The Solution
We built a clean, calming site that leads with Dr. Hansen's personal approach and board certification, lays out treatment options in plain language for every age group, and keeps Request Appointment within easy reach on every screen. Local cues to Bozeman and the Gallatin Valley frame the practice as the trusted neighborhood choice.
Before & after
Every primary area of the site, re-imagined screen by screen.
Homepage
BeforeAfter
↔ Drag to compare
A dense blue top bar and dated, text-heavy layout become a warm, credibility-first hero — Dr. Hansen's portrait, a board-certified badge, a live Google review, and at-a-glance trust stats.
Services menu
BeforeAfter
↔ Drag to compare
A plain list of text links becomes a clean, icon-led menu with a one-line description for every treatment.
Appointment request
BeforeAfter
↔ Drag to compare
A long single-page form becomes a guided three-step request (Your Info → Treatment → Review), with contact details and office hours right alongside.
Highlights
Request-appointment funnel
A prominent, low-friction path to book the first visit, reachable from anywhere on the site.
Doctor-led story
Leads with Dr. Hansen's personal involvement and ABO board certification to build immediate trust.
Treatments for every age
Braces, clear aligners, and bite correction explained simply for kids, teens, and adults.
Local-first positioning
Bozeman & Gallatin Valley cues plus credentials position the practice as the trusted local choice.
Calm, healthcare-grade design
A clean, reassuring aesthetic that feels professional without ever feeling clinical or cold.
Mobile-first booking
Most patients arrive on a phone — so booking and contact stay thumb-friendly throughout.
A closer look
Highlights from the redesigned experience.
Interactive services explorer — tabbed treatments (Braces, Clear Aligners, Healthy Bite, and more), each with plain-language benefits and a clear next step.
A warm closing call-to-action over a calming gradient, plus a footer with full contact info, office hours, accepted payments, and quick links.
The website your practice — and your patients — deserve
Choosing an orthodontist or dentist is a personal, high-trust decision, and most practice websites do little to earn it — dated designs, buried treatment info, and clunky forms that lose the patient before they book. We change that. Whether you run an orthodontic office, a general or pediatric dental practice, or a multi-provider group, we build warm, credible, fast websites that reassure patients of every age and turn visits into booked appointments.
A warm, trust-first design that leads with your doctors and credentials
Plain-language treatment pages — braces, clear aligners, bite correction, and more
A low-friction, guided appointment-request funnel reachable on every screen
Live reviews, board certifications, and before/after proof front and center
Local SEO so nearby families searching for an orthodontist or dentist find you
Mobile-first and fast — most patients book from a phone
HIPAA-aware forms and messaging that feel professional, never cold
Frequently asked questions
The questions we hear most about this kind of website, answered.
Do you build websites for orthodontists and dental practices?
Yes — this project is a model for exactly that. We design and build modern websites for orthodontists, general and pediatric dentists, and multi-provider dental groups across the United States, pairing a warm, trust-building experience with the local SEO and booking funnels that grow new-patient appointments.
Can the website include online appointment or new-patient requests?
Absolutely. Like the Hansen build, we create a low-friction, guided appointment-request funnel — reachable from every page — and connect it to your inbox, scheduling system, or CRM so new patients are captured the moment they decide.
Will the site help my practice rank on Google for local patients?
That is the goal. We engineer local SEO into every build — optimized for your treatments, your doctors, and your city and neighborhood — so families searching for an orthodontist or dentist nearby find your practice first.
Can you present treatments like braces and clear aligners clearly?
Yes. We lay out every treatment in plain language for kids, teens, and adults — braces, clear aligners such as Invisalign, bite correction, and more — each with the benefits patients care about and an obvious next step to book.
Can you redesign a dated orthodontic or dental website?
Yes. Like the Hansen rebuild, we modernize dated practice sites screen by screen — keeping what works, fixing what frustrates patients, and dramatically improving speed, trust, and booked appointments.
Want results like these?
Let's build something worth showing off. Tell us about your project and we'll map the path.
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Professional calm that has a very calming effect.
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Jason did a fantastic job with my site overhaul. It has truly put my practice on the virtual map. I am able to help…
